Your content should work harder than you.

Content. (Noun)

The thing you post to make people aware of who you are and what you do. Usually brings in a comment with two 🔥🔥 from the founder's best friend.

We make the version that hits your KPIs.

Client video with 19.4M views
Client video with 1.3M views
Client video with 1.2M views
Client video with 495K views
Client video with 326K views
Client video with 191K views
Client video with 7.2M views
Client video with 1.3M views
Client video with 693K views
Client video with 437K views
Client video with 225K views
Client video with 128K views
Client video with 5.5M views
Client video with 1.2M views
Client video with 500K views
Client video with 369K views
Client video with 193K views
Client video with 104K views

Why knockout

We are a small team with one challenge: make content easy, entertaining and effective for the businesses we work with.

Viral. (Adjective)

Something that happens to content, not something you can order. These happened to ours.

Three client videos with 369K, 19.4M and 1.2M views

"Can we make it happier, but still premium?"

Done. We'll even make it on brand.

"Just make it like the one we saw."

With a little assistance, we'll find it. We always do.

"We moved the launch to Thursday."

We'll have it to you by Wednesday EOD. Unless you raise the issue by Wednesday EOD.

We speak the language

Including "just", "quick call" and "circle back". We translate every one into a scope, an owner and a date.

We know who is watching

Your audience is a personality, not a birth range. We find out where they spend time and what they're tired of seeing, then talk to them like people instead of slapping "skibidi" and "aura farming" into the video.

We know what needs fixing

When everything "pops", nothing does. We find the one thing the eye should land on and the one place people drop off, and make that "pop".

Our clients, (mostly) unscripted

Sarwa
Emirates NBD
Noon
D360
Cryo
Be Kind
Google
Digital Dubai
Lincoln
American University in Dubai
Cari
In the Arena with Dariush Soudi
Microsoft
Property Finder
Hydrafacial
Salt
Growhub
First and Ten Productions

CASE STUDIES

Learnings. (Noun, plural)

What a campaign produces when it doesn't produce results. (You won't find any below.)

Sarwa Instagram profile

Sarwa Digital Wealth

Trading and investing app

+70%daily active users, year on year

  • $1B AUM achieved
  • +120% client bookings with advisors
  • +100% follower growth
  • Clients cite social media as a trigger to make trades
  • Clients arrive at advisor meetings already warmed up
  • More speaking slots and podcast invites for advisors
Abdullah Azhar Instagram profile

Abdullah Azhar

Founder, NestKey Real Estate

AED 100Min real estate solutions sold within 6 months

  • Three partners built into recognised authorities through personal brand content
  • Qualification flows and auto DMs filter buyers and hand sales ready leads to the team
  • Listing videos built to a higher standard that close properties straight from the portals
  • 2.5M+ views on authority content, without chasing trends
Abhiveer Shekhawat Instagram profile

Abhiveer Shekhawat

Founder, ERSAL Fitness

4 → 8+active one-to-one clients in the first 30 days

  • New services added: online coaching, video review and group classes
  • LAPS tracking: every enquiry attributed to a source
  • Inbound enquiries spiked through strategic collaborations
  • Content became his primary lead source in month one
Vivek Korwani Instagram profile

Vivek Korwani

Founder, Get Built Daily

AED 20K+added to monthly recurring revenue within 6 months

  • Long-term clients cite social content as how they found him
  • Classes and one-to-ones fill faster with pre-warmed prospects
  • Automated sequences qualify appointments
  • More inbound paid brand deals
  • Moved to a Strategic Partnership after 6 months once systems and SOPs were set

OUR 4 ACT PROCESS

1Story

Plan
your purpose

  • ICP research and profiling
  • Buying journey & drop off analysis
  • Competitor and churn research
  • Stage-by-stage messaging map
  • Custom content format build
2Production

High quality
visual storytelling

  • Platform-native video content
  • AI commercials
  • Shooting guides and SOPs
  • Sales funnel content
  • Lead magnets, case studies
3Distribution

Get the right
attention

  • Publishing where audiences are
  • DM booking & automated chats
  • Managed posting cadence
  • Repurposing across formats
  • SEO/GEO activations
4Performance

Convert
attention to sales

  • Content tied to business ROI
    • Booked meetings/calls
    • Sales/Revenue increase
    • Measurable ROAS and lower CPL
  • Lead nurturing & personalized outreach at scale

LET'S GET READY TO RUMBLE

One-off Support

1 act (Production)

Project-based

Who it is for

Brands that want clarity or a single asset first.

What's included
  • Content to Sales Consultation: audit and written plan, credited toward your next engagement
  • Production: one-off support to produce content for a campaign
    • Scriptwriting
    • AI ads
    • Film production
    • Post-production

Clients Through Content

2 acts: Story & Performance

3 month minimum retainer

Who it is for

Businesses that only need more leads.

What's included
  • Lower CPL and more MQLs
  • Retargeting that wins back drop-offs
  • Every lead traced to the ad that earned it
  • Monthly reporting against revenue

Content Partners

3 acts: Story, Production & Distribution

6 month minimum retainer

Who it is for

Brands building their name, and agencies outsourcing production.

What's included
  • Reach, views and watch time
  • Saves, shares and comments
  • Thought leadership through podcasts and long-form
  • White-label production under your brand

The Knockout

4 acts: Story, Production, Distribution & Performance

6 month minimum retainer

Who it is for

Your fully equipped out of house marketing team, in charge of acquisition, conversion and retention. Serving brands generating over $1M in revenue.

What's included
  • Everything in Clients Through Content and Content Partners in one retainer
  • Brand and lead growth tracked together, with monthly ROI reports
  • Retargeting and DM automations that win back drop-offs
  • Unlocks added services: outreach at scale on LinkedIn, email and WhatsApp video, newsletters, PR features, partnerships, clipping, SEO and GEO

PORTFOLIO

Book a free consultation

A "quick call" that's actually quick. Send us the questions first and we'll come with answers.

Emailnikhil@knockout.ae
Phone+971 50 823 0827